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Solution example 08

Quoting & Pricing Engine

Consistent quotes from your real pricing rules (options, volume breaks, margin floors and approvals), sent as a branded document and handed to fulfillment.

Type
Custom system
Delivered in
4 phases
Main services
Custom Software

What it is

A quote is a promise about price, scope and delivery. A pricing engine makes sure every quote your team sends follows your current rules, protects your margin and can be produced by anyone, not just your most experienced estimator.

A quoting and pricing engine turns your product catalog, options, pricing rules and discount policy into software. A salesperson or estimator picks the products and options, and the engine checks what's compatible, applies the right prices and volume breaks, calculates the margin and produces a quote ready to send.

It typically replaces a pricing spreadsheet with hidden tabs and fragile formulas, a folder of document templates and a habit of asking the senior estimator to double-check anything unusual. Prices drift out of date, discounts creep upward, and incompatible options get sold and discovered only when production starts.

With an engine in place, quotes are consistent no matter who prepares them. A price change is made once and applies everywhere. Discounts beyond policy go to a manager for approval, and an accepted quote becomes an order without anyone re-typing it.

Why organizations reach for this

Signs you might need one

If several of these sound familiar, a system of this type is probably worth a conversation.

  • Quotes queue behind your most experienced estimator, because nobody else trusts their own numbers.
  • Two salespeople can quote the same job and arrive at different prices.
  • A price list update means editing dozens of spreadsheets and templates, and some always get missed.
  • Discounts are given on instinct, and the effect on margin only shows up at month-end.
  • Options that can't be built together still get sold, and production is the first to find out.
  • Accepted quotes are re-typed into your order system, with mistakes creeping in along the way.

What's usually included

The building blocks

A typical system of this type includes most of the following. Your version keeps what you need and leaves out what you don't.

  • 01

    Product and option catalog

    Products, variants, add-ons and services structured with their attributes, so every quote starts from accurate, current data.

  • 02

    Configuration rules

    Compatibility, dependency and exclusion rules that block invalid combinations and add required items automatically.

  • 03

    Pricing logic

    List prices, customer price lists, volume breaks, bundles, regional pricing and calculated items such as labor or freight, applied the same way every time.

  • 04

    Margin guardrails

    Cost and margin calculated as the quote is built, with floors that hold a quote back when a discount goes too far.

  • 05

    Discount approvals

    Exceptions routed to the right manager based on discount size, deal value or customer, with the decision recorded on the quote.

  • 06

    Branded quote documents

    PDF or web quotes generated from templates, with terms, validity dates and optional items, ready to send or share as a link.

  • 07

    Revisions and quote history

    Every version kept and searchable, so you can see what changed between the first draft and the quote that was signed.

  • 08

    Order handoff

    Accepted quotes converted into orders, jobs or invoices in your ERP or accounting system without re-keying.

Visual model

How a quote is built and checked

How a quote is built and checkedLayer 1: Sales team (From the CRM), Estimators (Complex and custom jobs), Partner portal (Resellers and dealers). Layer 2: Catalog (Products and options), Configuration (Valid combinations), Pricing rules (Breaks and bundles), Margin check (Floors and approvals). Layer 3: Quote document (Branded, versioned and ready to sign). Layer 4: E-signature (Customer acceptance), ERP order (No re-keying), CRM update (Deal stage and value)Sales teamFrom the CRMEstimatorsComplex and custom jobsPartner portalResellers and dealersCatalogProducts and optionsConfigurationValid combinationsPricing rulesBreaks and bundlesMargin checkFloors and approvalsQuote documentBranded, versioned and ready to signE-signatureCustomer acceptanceERP orderNo re-keyingCRM updateDeal stage and value
Sales teamFrom the CRM
EstimatorsComplex and custom jobs
Partner portalResellers and dealers
CatalogProducts and options
ConfigurationValid combinations
Pricing rulesBreaks and bundles
Margin checkFloors and approvals
Quote documentBranded, versioned and ready to sign
E-signatureCustomer acceptance
ERP orderNo re-keying
CRM updateDeal stage and value
Rules run in a fixed order, so the same inputs always produce the same price, and anything outside policy is stopped before it reaches the customer.

Systems it typically connects to

  • CRM (Salesforce, HubSpot, Pipedrive)
  • ERP and inventory (NetSuite, Acumatica, Microsoft Dynamics 365 Business Central)
  • Accounting (QuickBooks, Xero, Sage Intacct)
  • E-signature (DocuSign, Adobe Acrobat Sign, PandaDoc)
  • Product information management (Akeneo, Salsify, Plytix)
  • Sales tax calculation (Avalara, TaxJar, Vertex)
  • Shipping rates (FedEx, UPS, ShipEngine)

Who it tends to suit

  • Manufacturers selling configurable or made-to-order products
  • Distributors managing large catalogs and customer-specific price lists
  • Contractors and installers who quote materials, labor and site work together
  • Print, signage and fabrication shops pricing by size, material and finish
  • B2B companies whose resellers and partners need consistent pricing in every market

How it would be delivered

Four phases, each one usable

Durations are indicative for a typical scope. Your proposal will include a dated schedule.

  1. 01

    Capture the pricing rules

    Sessions with your estimators and finance team to document every price list, formula, exception and approval threshold, checked against past quotes.

    2–4 weeks
  2. 02

    Build the engine

    The catalog, configuration rules and pricing logic, with automated tests that compare the engine's results against quotes you've already sent.

    5–8 weeks
  3. 03

    Documents and integrations

    Quote templates, approval routing, e-signature and the handoff to your CRM and ERP.

    3–4 weeks
  4. 04

    Parallel run and launch

    Quotes produced in both the old process and the engine until the differences are resolved, then the old spreadsheets are retired.

    2–3 weeks

Services involved

How we'd build it

The services most often combined to deliver a system like this.

01 Development

Custom Software Development

Purpose-built applications that model your real operation (your data, your rules, your terminology), owned outright by you.

From$3,200
04 Development

API & Systems Integration

Connect your CRM, ERP, accounting, store and payment systems so data moves on its own, mapped in writing, retried safely and monitored.

From$2,500
03 Development

Workflow Automation & Business Systems

Automate the re-keying, chasing and copying that eats your team's week, with clear rules, a queue for the exceptions and a log of every step.

From$2,800

Related examples

Often built together

All solution examples
04 Solution

Document & Approval Workflow

Route contracts, purchase requests, invoices and policies through the right reviewers, with deadlines, version control and a complete audit trail.

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06 Solution

Systems Integration Hub

A central layer that keeps your CRM, ERP, accounting and e-commerce tools in sync, with retries, monitoring and one place to see what moved.

See how it's built
02 Solution

Customer Self-Service Portal

A secure portal where your customers check orders, download documents, pay invoices and raise requests, without emailing your team.

See how it's built

Is this close to what you need?

Tell us what's similar and what's different. We'll come back with an outline of scope, approach and cost.